Monday 7 February 2011

Titles

Previously we looked into films and TV Programmes that are similar to the short film that we are making. From this research we found a TV show called that explored the world of celebrity through the eyes of a magazine editor. The titles from this show are a great example of a technique known as Rotoscoping.


This is the titles:
http://www.youtube.com/watch?v=D3dZY5PpnZg&feature=related


What is Rotoscoping?
Rotoscoping is a technique in which animators trace over live action film movement. Famously Walt Disney and his animators used Rotoscoping in Snow White and the Seven Dwarfs in 1937 and in many more of their creations. The film crew on The Beatles short film Yellow Submarine employed rotoscoping on numerous occasions, most notably Lucy in the sky with diamonds. The film A Scanner Darkly starring Robert Downey Jr, a tale about deception and identity was filmed entirely using this method.

A Scanner Darkly Trailer : http://www.youtube.com/watch?v=TXpGaOqb2Z8

How it was used in Dirt
The advertising campaign for Dirt was created in this method to give a colourful, pop-art/comic book look. The main idea was to show leading actress Courteney Cox, who plays the editor as a wonder women almost superhero presiding over Hollywood. The 6 promos show Hollywood "stars" and celebutants caught in the act of wild, unbecoming behaviour, punctuated by clever comments from Cox's character. In one spot, entitled "Lights, camera, mugshot!" we see a carload of partying female celebrities speeding down a California highway. A police siren quickly ends the party as we quickly see a disheveled starlet posing for a mugshot and going to Jail. The spot ends with an animated Cox looking at the camera and asking sarcastically "Where's a stylist when you need one?"

Lights, Camera, Mugshot! : http://www.youtube.com/watch?v=2Afa95h44cQ&feature=related

For our title sequence this could be very good indeed. Although we do not have the facilites to actually use Rotoscoping, if we were able I think this would be a very good unique selling point of our film. Rotoscoping is very similar to the works of Andy Warhol and Roy Lichenstein and with this we could use a pop art style in our film poster.

No comments:

Post a Comment